Logo Design, Brand Identity, Web Design, Brochures and flyers
Creative Kitchens is a Glasgow-based kitchen design company specializing in stylish, high-quality spaces. As the original designer behind their brand, I was responsible for crafting their complete identity—from the initial logo design to brochures, signage, and a fully functional website. While the original branding successfully established their presence, it lacked the luxury positioning they aspired to, leading to a full brand refresh.
For the rebrand, I introduced a more refined and sophisticated identity. The previous logo, which featured a kitchen illustration, was replaced with a sleek monogram-style logo mark using the letters CK. While the original gold foiled aesthetic remained in select signage, the new identity embraced a more mature and understated flat gold paired with a rich dark green palette, replacing the previous purple tones. This shift created a more premium, timeless look that aligned with their new direction in the high-end kitchen market.
Beyond the visual identity, I developed new marketing materials to support their business growth, including flyers for store openings in Glasgow’s South Side, as well as brochures designed for both physical distribution and digital use on iPads during sales meetings. The impact of the rebrand was quickly noticeable—Creative Kitchens saw a rise in sales from the South Side location, along with an increase in walk-in customers at their original showroom, demonstrating the strength of their new, more luxurious brand presence.